Today’s consumer is a collector. What they crave isn’t stuff—it’s a story. Through strategic brand development, thoughtful design and evocative storytelling, we transform noteworthy businesses into exceptional brands.
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HOTELS + HOSPITALITY
The Whit
A renovated landmark mansion, reimagined as a boutique hotel and event venue with a public-facing coffee, tea and cocktail salon. This transportive brand was inspired by the distinctive founding story of the Garden District and Walt Whitman’s wide-eyed discovery of the Crescent City.
DESIGN + DEVELOPMENT
Waymark Outdoor Design
A refined, relationship-driven landscape design studio with 25+ years in the Colorado market. This holistic rebrand was driven by the belief that enduring outdoor design is informed by each homeowner’s ideal lifestyle and the opportunity to transform their experience of their home.
RESTAURANTS + AGRICULTURE
Rosa’s Diner
A modern Latin-inspired diner rooted in nostalgic Americana. Adjoining the Moxy hotel in downtown DC, this all-day, neighborhood-driven concept speaks to the uniquely global context of the District’s restaurant market, while meeting the needs of local workers, business travelers and leisure tourists.
FOUNDER-DRIVEN BRANDS
Menu Matters
A data-driven F&B trend consultancy with a hospitality-driven perspective. This collaboration was inspired by the client’s uniquely human approach to consumer insights, translating data through the lens of more experiential, emotionally-driven shifts in the food, agriculture and restaurant markets.
Founders (+ Sisters!)
Cognoscenti Creative is a boutique, women-owned creative studio with 15+ years of experience in the restaurant, hotel and design industries. Coming from an in-house perspective (rather than agencies), we bring a uniquely business-savvy, strategic approach to branding and creative services. This background in hospitality also drives our guest- or client-first perspective, as we develop distinctly human brands that mirror customers’ lived experiences.